Why NowCities is an Important Voice in Any Community
News is an integral part of any community; it is the culmination of stories from its people for its people.
Yet, this era of information overload has created a chaotic landscape for media. Readers have become inundated with articles vying for their clicks and optimizing headlines that evoke raw emotion. This has led journalism down a path where the reader has become disillusioned and skeptical.
Because of this, traditional media model outlets all over Canada and the United States are now in crisis, with closures, bankruptcies and massive layoffs.
However, there is a silver lining. Crisis creates opportunity and that's where NowCities shines brightly against the faded landscape of traditional media. NowCities is well-positioned to change the paradigm of expectations for the reader.
The Now voice is a soft, young, intelligent female voice offering hope and a path forward. Stories that matter are shared with the intention to connect the reader to their community. The headlines tend to be seven to ten words that are a promise to the reader, as opposed to the typical three to four word sensational headlines that evoke raw emotion.
Now connects with its audience in a meaningful and impactful way. We do not editorialize, we don’t tell you how to vote or who to vote for and we don’t reach out-of-market for stories that are not relevant to the community.
Now is respectful, honest, caring, responsible and looks to be the shining light; the beacon of hope for a better tomorrow.
We tell stories to connect the community together.
Our Mission for NowCities
From the spark we ignited in Kelowna with KelownaNow, we have expanded our reach throughout the Okanagan Valley with KamloopsNow and PentictonNow.
Our mission?
To spread our voice of positive storytelling across Canada into communities and bring local journalism back to the forefront in an effective and fiscally responsible way. We believe strongly in the Now brand and voice. We deeply understand the positive impact a platform like Now can weave into the fabric of a community. We are committed to being the voice of communities while being a reliable source for what is happening around us.
How are we going to get there?
That is where you come in. We are looking for people who want to make a positive impact and provide the stuff that matters to their community.
We are looking for franchise owners who are hungry and driven to surpass goals and succeed. People who want to make a positive difference in their community and understand what it takes to run a business. We are looking for franchise owners who possess high emotional intelligence, have a history of managing strong, loyal teams and who we can trust to take our mission and execute. We need franchise owners who believe in the importance of what NowCities brings to a community and the way we tell news stories.
If this sounds like you, the opportunity is NOW.